Record details

Name
Shakespeare’s England
About
Shakespeare’s England is the Destination Management Organisation for South Warwickshire and a leading visitor destination and brand in the UK. The marketing and promotion of the area ensures that it is front of mind for visitors choosing their next day visit, short break or longer holiday. The internationally significant home of William Shakespeare, including the Shakespeare Birthplace Trust and the Royal Shakespeare Company, draws 4.9 million people to Stratford District every year. Warwick has high brand awareness in the West Midlands region (3rd behind Stratford and Birmingham) with Warwick Castle being an attraction with particularly high recognition.
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